Congratulation to LaVar Ball. After releasing $200 flip-flops and $495 shoes that could be $695 if you wear too big of a size, well, the head of Big Baller Brand just made another savvy business move.

On Fox Sports 1’s “The Herd,” Ball told reporter Kristine Leahy to “stay in [her] lane” because she is a “hater” of the brand.

Once Leahy suggested that the company could be more prosperous if they marketed some product toward women, LaVar said that it’s for “big ballers,” suggesting that women will not be factored into brand marketing for the company.

Video of the incident can be seen below, and it isĀ mind-blowingly bad:

This man has walked out of meetings with Nike and adidas, come up with insane price points for his shoes, and went on live TV only to be disrespectful toward women and to alienate them from Big Baller Brand. I think it’s safe to say LaVar Ball needs to take another marketing class or twelve.

However, with Boston and Los Angeles holding the top two picks in the draft and Ball’s desire to always be present and at the center of attention, it’s apparent he won’t be going away any time soon. But congrats on selling 400-500 shoes, man. Good thing you did something “good” for yourself and family.